Soundbite is the brainchild and principal activity of West Ealing CIC, a group aiming to make their area a better place to live and work. Every year they put on a local festival with activities and entertainments for all ages and have attracted increasing numbers year on year, with more then 5000 attending in 2018.
The Freshwater Foundation helped with the costs of the festival which allowed them to increase the scope of their activities and so to attract even more people.